Job Specifications
Location: Ghent, Belgium | Hybrid (2 days remote, 3 days in-office)
About Trendtracker
Trendtracker is an enterprise-grade, AI-powered platform that helps leading companies work smarter, spot emerging opportunities, and make faster, more confident decisions. We’re growing fast and looking for a Content Marketing Specialist who combines creativity with strategic rigor—a strong, independent writer and content creator who consistently delivers high-quality work.
The Role
In this role, you’ll own and create compelling thought leadership, blogs, and creative content that positions Trendtracker as a trusted voice in the market. You’ll translate complex insights and data into clear, engaging stories that resonate with diverse audiences across multiple channels.
What You’ll Do
Write exceptional content, including blogs, case studies, LinkedIn posts, and creative materials that educate, engage, and convert
Translate Trendtracker’s insights, product capabilities, and data into clear, compelling narratives
Own content projects end-to-end: research, writing, editing, publishing, and optimization
Craft conversion-focused copy for blogs, website, social, and campaigns
Apply SEO best practices and keyword research to maximize visibility and traffic
Optimize existing content to improve rankings, engagement, and conversions
Manage content across channels (LinkedIn, Instagram, website) and adapt tone and format for each platform
Collaborate with design and product teams to create visually compelling content
Experiment with new formats, topics, and distribution strategies to increase reach and impact
Ensure all content is on-brand, high-quality, and aligned with business goals
Work closely with our Growth Marketer to create ad materials, short-form video, and other engaging content
What We’re Looking For
3–5 years of content marketing experience, ideally in SaaS or tech (strongly preferred)
Proven track record of producing high-quality thought leadership and creative content
Strong copywriting skills; able to write clear, persuasive, and relatable content
Experience creating content for multiple channels (LinkedIn, Instagram, Reddit, blogs, website)
Creative mindset with a focus on engagement and conversion
Highly organized and detail-oriented; able to manage multiple projects independently
Comfortable leading content initiatives end-to-end, from ideation to execution to results
What We Offer
Competitive salary based on experience
Young, international team with fun team events
Hybrid work: 2 days remote, 3 days in our Ghent HQ
Work laptop included
Health insurance
Meal vouchers
Transportation compensation
Home-office budget and more
Ready to join us?
Send your CV and cover letter, telling us why you should be our next Content Marketing Specialist.
About the Company
Trendtracker is an AI-driven strategic intelligence platform supporting organizations in making better-informed strategic decisions. Trusted by PepsiCo, UmiCore, Temasek, Procter & Gamble, UEFA, , Siemens, Ageas and BNP Paribas, Zurich Insurance, Manulife, PWC, BCG, Arhtur D. Little and more. Empower your decisions with Trendtracker. Your AI-driven strategy analyst for personalized, data-based insights. Stay ahead, save time, and seize opportunities. To learn more about Trendtracker, visit www.trendtracker.ai. To join our te...
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