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Direct Recruitment

Customer Relationship Management Analyst

Hybrid

London, United kingdom

Freelance

10-02-2026

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Skills

Python Tableau SQL CRM power bi Marketing Analytics

Job Specifications

CRM Data Analyst (Contract) - 3 months

Marketing agency

London (Hybrid) | Up to £400/day (Inside IR35)

We are looking for a CRM Analyst to join one of our clients – a top marketing agency on a short-term contract, helping deliver insight and audience selections that power a loyalty programme.

You’ll work across campaign reporting and customer analytics - turning data into clear recommendations that improve acquisition, growth and retention for one of their key clients

What you’ll be doing

Exploring customer and marketing datasets to assess campaign effectiveness and customer behaviour
Producing counts to support campaign planning
Spotting patterns and trends
Delivering analysis projects such as: RFM segmentation, LTV modelling and churn and retention analysis

What we’re looking for

Solid experience in customer / CRM analytics – ideally in a marketing agency environment
Confident using SQL / Python for analysis
Experience working with large datasets
Able to communicate findings to both technical and non-technical stakeholders at the agency and client
Experience with Power BI and/or Tableau would be highly beneficial

About the Company

Direct Recruitment – The Direct, Digital and Integrated Marketing Specialists Here at Direct Recruitment, we’re all about matching the best Direct, Digital and Integrated Marketing professionals to their dream jobs. Over the years we’ve developed strong relationships with the best in the business - and with so many of our previous candidates returning as clients, we love what we do. It’s not our style to cut corners, so we’ll take the time to get to know you, listen carefully to your experience and requirements, and go the... Know more