Job Specifications
About AlayaCare
At AlayaCare, we're more than just a fast-growing SaaS company, we're a team of people passionate about transforming home healthcare. Our cloud-based platform empowers care providers around the world to deliver better outcomes for their clients.
With 550+ employees across Canada, the US, Australia, and Brazil, we're united by a shared mission and a strong culture of transparency, growth, and human connection. Whether you're early in your career or a seasoned expert, AlayaCare offers the opportunity to grow your impact, your skills, and your career.
About the Role
We're looking for a Bilingual Business Development Representative (BDR) to join our Sales team. In this role, you will play a key part in driving pipeline growth by identifying, engaging, and qualifying potential customers. Your day-to-day will involve outbound prospecting and converting inbound leads, always with the goal of generating new business opportunities for the sales team. If you're a motivated, coachable, and results-oriented individual with a passion for building relationships and driving impact—this is the role for you.
What You'll Do
Own and manage outbound prospecting and inbound lead conversion within an assigned territory, proactively identifying new business opportunities.
Maintain CRM excellence by ensuring accurate and up-to-date data entry in HubSpot to support efficient sales processes.
Develop personalized outreach strategies based on industry insights, pain points, and buyer personas.
Execute strategic outreach via cold calling (30+ dials/day), personalized email sequencing, and LinkedIn engagement to connect with key decision-makers.
Develop and nurture relationships within assigned accounts, mapping multiple contacts to build engagement and influence the buying process.
Consistently meet and exceed KPIs related to outreach activity, lead qualification, and pipeline contribution.
Master best-in-class prospecting techniques through continuous learning and adaptation of outreach strategies, objection handling, and messaging refinement.
Work closely with Sales Leaders to refine ICP (Ideal Customer Profile), messaging and outbound campaigns.
Qualify accounts based on ICP criteria, ensuring targeted and high-value outreach efforts.
Conduct thorough research on organizations, key stakeholders, and industry trends to personalize outreach and maximize impact.
Represent the company at industry events, conferences, and meetings when opportunities arise to expand brand awareness and network with potential customers.
What You Bring to the Team
0–2+ years of experience in B2B sales, business development, or lead generation (SaaS or healthcare experience is a plus).
Bachelor's degree or college diploma in Business, Marketing, Communications, or a related field preferred.
Ability to write and speak fluently in both English and French.
Willingness and ability to cold call C-suite executives and engage multiple stakeholders within organizations.
Ability to manage and develop relationships across 1,000+ accounts using multi-threaded engagement strategies.
Experience with CRM systems (HubSpot preferred) and familiarity with Outlook, ZoomInfo, LinkedIn Sales Navigator, and Gong.
Self-starter with a positive attitude, persistence, and a results-driven approach to prospecting and pipeline development.
Strong organizational and reporting skills to communicate activity tracking, pipeline updates, and performance.
Excellent relationship-building skills and the ability to quickly establish credibility with prospects.
Foundational understanding of the sales process, prospecting techniques, and lead qualification.
A strong desire to grow within the organization—whether as a Senior BDR, Account Executive, or in a cross-functional role.
Commitment to providing a high-quality experience for prospects, with a focus on uncovering and addressing challenges.
Ability to thrive in a fast-paced, high-growth environment while managing multiple priorities.
Why Join AlayaCare?
Work With Purpose
At AlayaCare, you'll help build technology that empowers care providers and improves outcomes for patients and families. Every line of code and every customer interaction contributes to making care more connected, accessible, and human.
Grow in a High-Trust Culture
We believe in transparency, feedback, and assuming positive intent. Here, you'll feel safe to share your ideas and career goals, and be supported to achieve them through mentorship, career mobility, and a promote-from-within philosophy.
Balance That Works for You
We value flexibility and well-being. From "Wellness Fridays" to volunteer time off, to flexible vacation, we make sure you have the space to recharge, contribute to your community, and live your best life.
Benefits That Matter
Equity in a well-funded, scaling company.
Comprehensive health benefits, telemedicine, and lifestyle spending accounts.
Parental leave top-up and family support programs.
Inclusive by Design
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About the Company
AlayaCare is a provider of revolutionary cloud-based home health care software. With an end-to-end solution spanning clinical documentation, back office functionality, client and family portals, and mobile care worker functionality, we offer a platform for agencies to propel towards innovation and home care of the future. We are driven to enable the care we want our loved ones to receive in the place they call home. A fast-growing team of more than 500 employees, AlayaCare has offices in Canada, USA and Australia. ----------...
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