Home
Jobs
IBU Consulting
Adobe Journey Optimizer (AJO) Developer

Adobe Journey Optimizer (AJO) Developer

Hybrid

London, United kingdom

Freelance

05-12-2025

Share this job:

Score my CV

Skills

JavaScript HTML CSS SQL Data Governance Marketing Agile Analytics HTML/CSS

Job Specifications

Experience Required: Minimum 5 years of hands-on experience with Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO)

Core Required Skills

Adobe Journey Optimizer (AJO): Advanced proficiency in building, configuring, and managing customer journeys.
Adobe Experience Platform (AEP): Strong understanding of datasets, segmentation, and activation workflows.
Customer Journey Analytics (CJA): Experience using CJA for analysis and journey optimization.
Adobe Launch: Expertise in implementing WebSDK and tag management.
JavaScript: Strong scripting skills; working knowledge of HTML/CSS.
Data Integration: Experience with REST APIs, JSON, and real-time data flows.

Preferred Skills

Proficiency with RDBMS/SQL for data manipulation and orchestration.
Working knowledge of Adobe Real-Time CDP and Adobe Target.
Familiarity with offer decisioning, rules-based personalization, and journey orchestration logic.

Preferred Certifications

Adobe Certified Expert – Journey Optimizer Developer
Adobe Experience Platform or Real-Time CDP certifications

Key Responsibilities

Journey Design & Development

Design, build, and optimize customer journeys across channels (email, SMS, push, in-app).
Configure decisioning rules, audience logic, and real-time triggers.
Develop custom actions, events, and integrations to support advanced personalization.

Integration & Data Management

Integrate AJO with AEP to support ingestion, identity resolution, segmentation, and activation.
Ensure proper mapping and governance of datasets and schemas.

Analytics & Optimization

Leverage CJA and AEP insights to refine customer journeys and improve performance.
Build dashboards, journey reports, and analytical views for stakeholders.

Compliance & Governance

Ensure adherence to privacy standards, consent policies, and organizational data governance frameworks.
Maintain journey documentation and configuration standards.

Collaboration & Delivery

Work closely with marketing, engineering, data, and creative teams to deliver scalable omnichannel experiences.
Participate in Agile ceremonies, including sprint planning, refinement, and retrospectives.

About the Company

We are the most trusted consulting and Information Technology service partner, who has been thriving hard to deliver customer-centric and proven global competence to our clients all across the globe. Our quality standards, operational parameters and proficient delivery processes make us a leading global partner in IT consulting and IT services. Know more