speos

www.speos.be

1 Job

177 Employees

About the Company

speos develops omnichannel document management solutions so you can focus on what really matters for your business. We manage all aspects of your incoming and outgoing document flow, from document scanning and data extraction to document generation through to distribution across paper and digital channels. We simplify your business processes, integrate with the leading e-platforms, secure data, reduce costs, enhance customer service and accelerate payments.

Listed Jobs

Company Name: speos
Job Title: Marketing Manager
Job Description: Job Title: Marketing Manager Role Summary Lead the development and execution of integrated marketing strategies for a B2B digital product organization. Drive brand positioning, customer acquisition, and product adoption through cross‑functional collaboration and data‑driven decision making. Expectations - Deliver measurable growth in brand awareness, lead generation, and market share. - Align marketing initiatives with business objectives and product road‑map. - Manage a multi‑channel marketing budget and optimize ROI. - Foster a high‑performing marketing team that meets strategic goals. Key Responsibilities - Develop and execute the company‑wide marketing strategy, ensuring alignment with product and sales objectives. - Translate technical product features into compelling value propositions for target segments. - Oversees brand management across all communication channels to maintain consistency and strengthen digital presence. - Plan, produce, and launch multi‑channel content, campaigns, events, and PR to generate leads and engage audiences. - Lead market research, competitive analysis, and customer insight initiatives to inform strategy and track campaign performance. - Define and drive an internal communication strategy in partnership with People & Organization. - Manage marketing budget, forecast expenditures, and evaluate financial performance. - Coach, evaluate, and develop marketing team members, nurturing individual growth and team cohesion. Required Skills - Minimum 5 years of B2B digital product marketing experience, preferably in start‑up or scale‑up environments. - Proven track record in creating product marketing road‑maps and go‑to‑market plans. - Expertise in integrated campaign design and execution across digital, content, events, and PR channels. - Strong analytical abilities; experience with marketing metrics, customer journey analysis, and ROI reporting. - Budget management skills and experience in resource allocation decisions. - Demonstrated team leadership, coaching, and performance management. - Excellent communication and stakeholder engagement skills. - Trilingual proficiency in Dutch, French, and English (written and spoken). Required Education & Certifications - Master’s degree in Marketing, Business Administration, or related field, or equivalent professional experience. - Minimum 5 years in a B2B digital product marketing role. ---