Advocate Group

About the Company

At The Advocate Group, we specialise in connecting consumer product organisations with top talent.

Over the past decade, we’ve earned a reputation for sourcing exceptional candidates on behalf of brands like Pure Pet Food, Hain Celestial, Organix, and industry leaders such as Monster Energy, William Grant, Henkel, Danone, and Ferrero, making us a trusted recruitment partner for companies of all sizes.

Our approach to brand advocate representation means we operate as an extension of your team, ensuring your brand message resonates in the market while providing every candidate with a consistent and positive experience.

Here’s what makes us stand out:

Cost-Effective, High-Quality Hiring: Our proven recruitment strategies enhance hiring accuracy and candidate quality while reducing recruitment costs, delivering significant value for your investment.
Rapid Speed-to-Market: Due to the quality of our specialist network, we’re able to respond swiftly to your hiring needs, typically securing top talent within 28 days. Our structured process keeps you informed every step of the way, delivering timely results without compromising quality.
Outstanding Retention Rates: We prioritise cultural alignment and candidate fit, resulting in a 96% retention rate after 12 months and 92% after 24 months.
Inclusive Hiring Practices: For us, inclusivity is key. That’s why we offer gender-balanced shortlists as standard, as well as advanced digital tools that allow us to remove both conscious and unconscious bias from your recruitment process.

Search & Selection | Project Recruitment | Embedded Talent | Executive Search | Contract Recruitment | Market Mapping | Inclusive Hiring

0333 772 7200
workwithus@advocate-group.co.uk
www.advocate-group.co.uk

Listed Jobs

Company Name

Advocate Group

Job Title

Digital Marketing Executive

Job Description

**Job Title:** Senior Digital Marketing Executive **Role Summary:** Drive planning, execution, and optimization of multi‑channel digital campaigns (paid social, search, retail media, influencer and BVOD) for a fast‑moving consumer goods (FMCG) brand. Work with agency partners and internal e‑commerce, sales, and marketing teams to deliver measurable results, monitor full‑funnel performance, and refine content for conversion. **Expectations:** - Proactively manage campaigns to meet or exceed performance KPIs (ROAS, CPA, CVR). - Maintain budget discipline and align spend with overall marketing objectives. - Provide data‑driven insights and actionable recommendations. - Collaborate effectively across cross‑functional teams and external agencies. - Uphold high analytical standards and attention to detail. **Key Responsibilities:** - Plan, launch, and optimize paid digital media on Google, Amazon, Meta, BVOD, and retail platforms. - Support paid search and influencer initiatives, tracking performance against set KPIs. - Analyze campaign data, generate reports, and surface insights for continuous improvement. - Assist in budget tracking, forecasting, and ensuring spend efficiency. - Coordinate with e‑commerce, sales, and broader marketing teams to ensure campaign cohesion. **Required Skills:** - Proven experience managing paid digital media and campaign optimization. - Strong understanding of performance metrics (ROAS, CPA, CVR, etc.). - Proficiency with GA4, Meta Business Manager, and major e‑commerce platforms. - Advanced analytical abilities with strong Excel/Google Sheets skills. - Excellent communication, collaboration, and problem‑solving mindset. **Required Education & Certifications:** - Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent experience). - Preferred certifications: Google Ads Search/Display, Meta Blueprint, Amazon Advertising, or similar.

Manchester, United kingdom

Hybrid

17-10-2025